Mattel Launches Its First Barbie Doll with Type 1 Diabetes to Promote Inclusion

Mattel surprised the world by unveiling its first Barbie doll with type 1 diabetes, an initiative aimed at raising awareness about this condition and fostering inclusion among children. The launch was announced Tuesday and was done in collaboration with the nonprofit organization Breakthrough T1D, dedicated to research and improving treatments for this disease.

Barbie and Breakthrough T1D: A Partnership for Inclusion
The new Barbie has been carefully designed to represent children living with type 1 diabetes, realistically featuring essential devices such as a continuous glucose monitor and an insulin pump, vital tools for daily disease management.
Breakthrough T1D worked closely with Mattel to ensure the doll accurately reflects the needs and experiences of those living with this condition, aiming to educate and eliminate stigma from an early age.

Why is this Barbie with diabetes important?

• Raises awareness of a chronic condition: Type 1 diabetes affects millions worldwide but is rarely represented in toys and media.
• Promotes inclusion and empathy: Children with diabetes can see themselves reflected, boosting their self-esteem and sense of belonging.
• Encourages education: This doll opens the door for families and schools to talk about diabetes, dispelling misconceptions.
• Inspires innovation in toys: Mattel strengthens its social commitment by diversifying its lineup and addressing real-world causes.

The introduction of this Barbie with type 1 diabetes marks an important step toward toys reflecting the diverse experiences of childhood and promoting a more inclusive and empathetic culture. Through this partnership with Breakthrough T1D, Mattel invites parents and educators to use this resource to raise awareness and support children living with the disease.

• When was the Barbie with diabetes launched? Officially announced Tuesday, July 8, 2025.
• Who designed the doll? Mattel in collaboration with Breakthrough T1D.
• What features does the doll include? Continuous glucose monitor and insulin pump.
• Where will it be available? Specialty stores and online (details pending).
• What is the main goal? To promote inclusion and educate about type 1 diabetes.